Reviews, survey responses and support comments from every source are read, clustered into themes and ranked by how often they appear and what they cost you. 100% of reviews are parsed and the dashboard refreshes daily, with the original quotes behind every theme.
Marketplace reviews, app stores, NPS comments, support tickets, sales call objections. Each is read by a different team, and nobody sees the same complaint appearing in all of them.
A rating that moved from 4.6 to 4.3 tells you something is wrong and nothing about what. The reason is in the text, and the text is what nobody has time to read.
One furious review in the right meeting outweighs two hundred quiet ones. Without counting, priorities go to whatever was mentioned most recently rather than most often.
Marketplaces, app stores, Google and industry review sites, NPS and CSAT responses, support tickets, and the objections logged from sales calls — normalised with date, product, channel and rating.
Not keyword buckets. "Took three weeks to arrive", "still waiting" and "shipping is a joke" are one theme, and they are counted as one theme even though they share no words.
Frequency, rating impact, trend direction and — where you can connect it — the revenue behind the accounts saying it. A theme from twelve enterprise accounts outranks one from four hundred trial users.
The same analysis surfaces what people praise unprompted. That list is your marketing copy, written by customers, and it is usually more accurate than the copy you wrote.
A theme that did not exist last week is worth knowing about on Tuesday, not next quarter. New and accelerating themes are pushed to Slack or email rather than waiting to be noticed.
We build in your stack rather than moving you onto ours. The list below is what this solution most often connects to — other systems are a scoping question, not a blocker.
Keyword rules catch the phrasings you thought of. Clustering groups by meaning, so complaints about slow delivery land together whether the customer wrote "took three weeks", "still waiting" or something unprintable — and new problems form their own theme instead of falling into "other".
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